Stigma is the prejudice that predisposes people to negative attitudes toward people with mental illness. It involves a set of erroneous beliefs, attitudes of social rejection, fear, and exclusionary actions that hinder recovery processes and increase the risk of social exclusion and discrimination. This attitude also appears among family members (who in turn suffer from it), professionals, and the affected individuals themselves (self-stigma). The tendency to deny the possibility of suffering from a mental illness often leads to a reluctance to seek professional help and, consequently, a delay in detection, diagnosis, and the initiation of treatment.

From this The #TePareceAbsurdo campaign is born in the fight against stigma., an iAn original initiative from the Spokespersons Workshop that seeks to draw attention to and denounce, with humor, everyday situations that people with mental health problems have to face.